The California Consumer Privacy Act (CCPA) of 2018 passed on June 28, 2018 and will take effect on January 1, 2020. The law introduces new privacy rights for consumers and will require companies that conduct business in the State of California to implement structural changes to their privacy programs.
The new rights given to California consumers are similar to the rights provided in the European Union's General Data Protection Regulation (GDPR). The CCPA also subjects non-compliant businesses to fines, class-action lawsuits, and legal action.
How CENTRL helps
CENTRL's Privacy360 supports your efforts to prepare for CCPA compliance by helping company's pinpoint where personal data resides and how it is used. Streamline your ability to take action when consumers exercise their rights to information, deletion, and opt-out. Manage your company's entire consent life-cycle, and given end-users the ability to manage their preferences in one place.
To learn more about CENTRL's privacy solutions, talk to one of our privacy experts today.